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The colours of the SLU logotype symbolise the green of nature and the red blood in our veins. These colours characterise the work we do. The logotype is used together with a broad palette of colours and shades.

Identity colours

The colours of the SLU logotype – green as nature and red as blood – are used together with white and are our identity colours.

Colour palette

To reinforce the identity colours there is a colour palette that offers a wide range of options for communicating SLU. Here you can find all the colours and their different values in RGB, CMYK and Pantone.

Squares filled with colours from SLU's colour palette.

Tips and examples

Tips when using SLU´s colours and how to adapt them to different occasions.

Published: 08 January 2024 - Page editor: varumarke@slu.se