Facts:
The image collages are designed by SLU’s image editor Jenny Svennås-Gillner.
In addition to pictures of our activities, we have unique image collages that make our communications stand out and create recognition. The image collages are intended to serve as an overall framing and to give a modern, creative feeling. As far as possible, the details in the collages should be authentic photos from our activities.
The image collages do not replace factual images. They should be used in, for example, an overall presentation of SLU. The collages are meant to be used as an overall framework and can be used for print media, as large background pictures on the web start page, as an introduction or ending in Powerpoint presentations and so on. We can also highlight parts of the collages for use in different ways to create recognition.
There are some versions of the image collages designed for specific purposes and levels of operations. Choose the collage or shot that best suits your part of the organisation.
The details in the collages are in most cases authentic pictures from different SLU activities. Here are some examples:
By using sections of the image collages, we can enhance SLU’s expression in various ways and tie our communications together.
Use the whole image collage to show the university’s breadth and entirety. Used for example on web pages, cover pages and in trade fair materials, where the collage can be the message-bearer.
Use a small section of the collage to create various types of decoration. Works well with short blocks of text.
Use a zoomed-in detail of the collage to create a pattern. Ideal for use in a smaller space, in addition to photos of activities.
Use one of the palette colours on a zoomed-in detail or pattern to create a more uniform background or better legibility when you want to have writing on the collage. This is an example with the colour chlorophyll on a textured background.
Tip: You can download ready-made textured colour blocks in the SLU media bank under the heading Promotional.
The image collages are designed by SLU’s image editor Jenny Svennås-Gillner.
Jenny Svennås-Gillner, Picture editor/photographer
Division of Communication, SLU
bild@slu.se
+46 18-67 22 99
+46 768-09 22 99
Brand Management and Communication Platforms Unit
Division of Communication
The collages are continually changed and improved. The latest versions are available in the SLU media bank at www.slu.se/mediabank
If you wish to use any of these pictures but are unsure if they are suitable for your needs, please contact the picture editor at bild@slu.se.