Here you will find basic information about how to use the SLU brand in the most efficient way. Open up the Brand guidelines link in the header to find the web pages where the most important guidelines and templates are translated to English.
The parts that form the graphic profile give opportunities for creative combinations and adaptations, while at the same time keeping together our visual identity and giving recognition.
When we speak, write, present and visualise SLU, the brand is always the starting point and is expressed in language, tone of voice, colour and form. Here are some examples of how this is used in practical application.
There are a number of templates for documents in Indesign and Powerpoint. They have been produced to complement the unviersity's general printed matter, and can be used by all who master the programmes.
Branding: varumarke@slu.se - Images: bild@slu.se - Web: webbredaktionen@slu.se - Language: sprakkoordinator@slu.se - Student communication: study@slu.se - Press contacts: press@slu.se - Environmental monitoring and assessment: fomaredaktion@slu.se - Internal communication: internkommunikation@slu.se
SLU, the Swedish University of Agricultural Sciences, has its main locations in Alnarp, Uppsala and Umeå. SLU is certified to the ISO 14001 environmental standard. • Telephone: 018-67 10 00 • Org nr: 202100-2817• SLU's invoice address • About the staff web • About SLU's websites
